Top 5 Social Apps in Chile Q2 2023

In Q2 2023, the top 5 social apps in Chile displayed varied performance metrics across weekly downloads, revenue, and active users. Here’s a closer look at their trends.

TikTok saw a steady increase in weekly revenue, starting at around $41K at the end of March and peaking at approximately $56K by late May. Weekly downloads for TikTok fluctuated, beginning with about 75K in late March and reaching a high of 112K in late May before settling at roughly 79K in the last week of June. Active users remained relatively stable, averaging around 7.5M throughout the quarter.

SUSH Grow cute virtual animal experienced a significant decline in weekly downloads, starting from 80K in early April and dropping to just under 29K by the end of June. Despite this, its active user base grew consistently, from 24K in late March to about 478K at the close of June.

Instagram had a relatively stable revenue stream, maintaining an average of around $1.5K per week, with a notable spike to $25K in the last week of June. Weekly downloads for Instagram ranged from 52K to 64K, showing a slight upward trend toward the end of the quarter. Active users hovered around 8M, indicating consistent engagement.

Facebook maintained a steady weekly revenue, averaging close to $6K, with a peak of $7.5K in the final week of June. Downloads were fairly consistent, fluctuating between 41K and 49K. Active users saw a slight decline, starting at 10.5M in late March and ending at approximately 10.3M by late June.

X experienced a notable drop in revenue, beginning at $3.9K in late March and dipping to as low as $667 in mid-May, before slightly recovering to $2.9K by late June. Downloads for X showed minor fluctuations, ranging from 18K to 24K throughout the quarter. Active users remained relatively stable, averaging around 2.4M.

These insights are provided by Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.